Client: Edgars/TPP / Role: Art Director / Medium: Digital
Towards the end of 2018 Edgars decided that they only wanted their magazine to be online. The online magazine would have fashion, beauty, homeware, lifestyle and Edgars Club editorial. The fashion and beauty pages consisted of photographic shoots, behind the scene videos or make up tutorials. The website had to also push users to the Edgars website so that they go online and shop for fashion or beauty products. The website was built using the Blogger platform, which in itself proved to be a challenge to create engaging pages for the content.